BLUE Natural Veterinary Diet Cat Food

For some cats, finding a diet that agrees with their digestive system can be a challenge. That’s why BLUE GI for Gastrointestinal Support is made with easily digestible ingredients plus prebiotic fibers to help balance and maintain healthy GI microflora. Readily digestible proteins, carbohydrates and fats for optimal nutrient absorption. Prebiotic fibers help balance and support healthy microflora for overall gastrointestinal health. Contains vitamins E and C, plus antioxidant-rich ingredients including blueberries and cranberries to support a healthy immune system. Made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

GI Gastrointestinal Support formulas feature the finest natural, easily digestible ingredients — starting with real chicken and featuring:

• Easy-to-digest carbohydrates like peas and potatoes
• Omega 3 fatty acids to help reduce inflammatory response of intestinal mucosal cells, which may help animals with inflammatory GI conditions
• Prebiotic fibers
• Added vitamins and minerals
• NO chicken (or poultry) by-product meals
• NO artificial preservatives, colors or flavors
• Our exclusive, antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Recommended for:
• Gastritis/Ulcers
• Inflammatory Bowel Disease
• Motility/Emptying Disorders
• Protein-Losing Enteropathy
• Feline Hairballs
• Antibiotic-Response Diarrhea
• Exocrine Pancreatic Insufficiency
• Colitis
• Pancreatitis
• Constipation

• BLUE GI has been clinically proven to improve stool quality in cats.
• A clinical study has shown BLUE GI improves stool quality in cats with chronic diarrhea.
• Cats and dogs fed BLUE GI had ideal fecal consistency scores when tested by a third-party lab.
• Studies have shown that BLUE GI is highly digestible.
• Prebiotic fibers in BLUE GI are known to promote gastrointestinal health via physical effects such as improved stool consistency, production of short chain fatty acids, and decreasing detrimental bacteria.
• BLUE GI contains mixed fiber sources which have been shown to promote a balanced and healthy intestinal bacterial population, modify intestinal pH, support a healthy immune system, and inhibit the growth of intestinal pathogens to promote optimal stools and reduce diarrhea.
• Palatability studies show cats and dogs prefer BLUE GI over the leading GI prescription pet food, which helps improve feeding compliance.
• Rich in Omega 3 fatty acids to reduce inflammatory response of intestinal mucosal cells, which may help animals with inflammatory gastrointestinal conditions
• Enhanced with our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

BLUE WU Weight Management + Urinary Care is a diet with ideal levels of fat, calories and fiber to help properly manage weight, plus controlled mineral levels to support urinary health. Formulated with the ideal levels of fat and calories to help cats with weight loss. Increased Fiber to supports satiety to help cats feel fuller, longer. Formulated with controlled Mineral Levels to help support urinary health made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

Formulated to support weight management and urinary care, BLUE WU features the natural ingredients your clients prefer including:

• Delicious chicken
• Increased fiber to support satiety and help pets feel fuller, longer
• Added vitamins and minerals
• Grain-free formulas as preferred by many pet parents
• NO chicken (or poultry) by-product meals
• NO artifi cial preservatives, colors or flavors
• Our exclusive, antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Weight Management
• BLUE Natural Veterinary Diet WU features moderate levels of fat and calories to maintain weight loss and prevent weight gain.1 Plus, it contains L-Carnitine, which has been shown to facilitate weight loss while helping to maintain lean body mass in dogs and cats,1 along with Betaine which supports oxidation of fat and may help protect against hepatic lipidosis during weight loss.
• BLUE WU has been clinically proven to reduce body fat by 39.6% in dogs and 36.8% in cats in just two months.3 It offers a safe and effective weight loss rate of 2% body weight loss per week in dogs and 1.5% body weight loss per week in cats.
• BLUE WU has been clinically proven to reduce body weight by 16.3% in dogs and by 12.5% in cats over two months.

Urinary Care Support
• Clinically proven to produce a urine pH of 6.0 – 6.4 in dogs and cats. 3 Research has shown that the recommended urinary pH to prevent struvite urolithiasis in dogs and cats is 6.2 – 6.4 and 6.0 – 6.4 respectively.
• Clinically proven to produce a Struvite Relative Supersaturation of ‹1 in both dogs and cats, 3 which has been shown to limit the formation of struvite uroliths.
• Clinically proven to produce a Calcium Oxalate Relative Supersaturation of ‹5 in dogs and cats, which has been shown to limit the formation of calcium oxalate uroliths.
• Controlled levels of magnesium and sodium to minimize the recurrence of struvite urolithiasis.

Weight Management Indications
• Weight management for obese or overweight dogs or cats
• Helps to maintain lean muscle mass

Urinary Care Indications
• Dogs or cats prone to lower urinary tract disease
• Helps to limit the formation of struvite uroliths
• Dissolution of pure struvite uroliths
• Helps to limit the formation of calcium oxalate urolithiasis

Contraindications
• Pregnant or lactating dogs or cats
• Growth
• Use of concurrent urinary acidifiers

Because some cats need a diet that helps support healthy kidney function, BLUE KM features controlled levels of protein, as well as controlled mineral levels and vital nutrients to help support your cat’s overall health. Plus plus glucosamine and chondroitin to support overall mobility in cats. Controlled levels of protein to help manage kidney workload. Controlled levels of phosphorus and sodium to help support kidney health. Contains DHA, Glucosamine and Chondroitin to support healthy joint function and overall mobility. Made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

Formulated by veterinarians and animal nutritionists to help manage kidney disease, BLUE Natural Veterinary Diet KM Kidney + Mobility Support for Cats features:

• Controlled levels of protein, phosphorus and sodium
• High levels of omega-3 fatty acids, EPA and DHA
• L-carnitine to support healthy muscle maintenance and body condition
• NO chicken (or poultry) by-product meals
• NO artifi cial preservatives, colors or flavors
• NO grains as preferred by many pet parents
• Our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

In addition to providing nutrition for cats with kidney disease, BLUE NVD KM Kidney + Mobility Support for cats provides more benefits, including:
• Clinically proven to produce a calcium oxalate Relative Supersaturation (RSS) of ‹3
• Clinically proven to produce an average urine pH between 6.8 and 7.3
• Highly digestible
• Highly palatable
• Calorically dense to promote adequate energy intake with less volume intake
• Clinically shown to produce ideal stool quality
• Complete and balanced nutrition for adult maintenance

BLUE NVD KM Kidney + Mobility Support for Cats is formulated to nutritionally manage kidney disease, as well as joint disease, with added joint healthpromoting nutrients, including EPA, DHA, glucosamine and chondroitin sulfate.

BLUE WU Weight Management + Urinary Care is a diet with ideal levels of fat, calories and fiber to help properly manage weight, plus controlled mineral levels to support urinary health. Formulated with the ideal levels of fat and calories to help cats with weight loss. Increased Fiber to supports satiety to help cats feel fuller, longer. Formulated with controlled Mineral Levels to help support urinary health made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

Formulated to support weight management and urinary care, BLUE WU features the natural ingredients your clients prefer including:

• Delicious chicken
• Increased fiber to support satiety and help pets feel fuller, longer
• Added vitamins and minerals
• Grain-free formulas as preferred by many pet parents
• NO chicken (or poultry) by-product meals
• NO artifi cial preservatives, colors or flavors
• Our exclusive, antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Weight Management
• BLUE Natural Veterinary Diet WU features moderate levels of fat and calories to maintain weight loss and prevent weight gain.1 Plus, it contains L-Carnitine, which has been shown to facilitate weight loss while helping to maintain lean body mass in dogs and cats,1 along with Betaine which supports oxidation of fat and may help protect against hepatic lipidosis during weight loss.
• BLUE WU has been clinically proven to reduce body fat by 39.6% in dogs and 36.8% in cats in just two months.3 It offers a safe and effective weight loss rate of 2% body weight loss per week in dogs and 1.5% body weight loss per week in cats.
• BLUE WU has been clinically proven to reduce body weight by 16.3% in dogs and by 12.5% in cats over two months.

Urinary Care Support
• Clinically proven to produce a urine pH of 6.0 – 6.4 in dogs and cats. 3 Research has shown that the recommended urinary pH to prevent struvite urolithiasis in dogs and cats is 6.2 – 6.4 and 6.0 – 6.4 respectively.
• Clinically proven to produce a Struvite Relative Supersaturation of ‹1 in both dogs and cats, 3 which has been shown to limit the formation of struvite uroliths.
• Clinically proven to produce a Calcium Oxalate Relative Supersaturation of ‹5 in dogs and cats, which has been shown to limit the formation of calcium oxalate uroliths.
• Controlled levels of magnesium and sodium to minimize the recurrence of struvite urolithiasis.

Weight Management Indications
• Weight management for obese or overweight dogs or cats
• Helps to maintain lean muscle mass

Urinary Care Indications
• Dogs or cats prone to lower urinary tract disease
• Helps to limit the formation of struvite uroliths
• Dissolution of pure struvite uroliths
• Helps to limit the formation of calcium oxalate urolithiasis

Contraindications
• Pregnant or lactating dogs or cats
• Growth
• Use of concurrent urinary acidifiers

For some cats, finding a diet that agrees with their digestive system can be a challenge. That’s why BLUE GI for Gastrointestinal Support is made with easily digestible ingredients plus prebiotic fibers to help balance and maintain healthy GI microflora. Readily digestible proteins, carbohydrates and fats for optimal nutrient absorption. Prebiotic fibers help balance and support healthy microflora for overall gastrointestinal health. Contains vitamins E and C, plus antioxidant-rich ingredients including blueberries and cranberries to support a healthy immune system. Made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

GI Gastrointestinal Support formulas feature the finest natural, easily digestible ingredients — starting with real chicken and featuring:

• Easy-to-digest carbohydrates like peas and potatoes
• Omega 3 fatty acids to help reduce inflammatory response of intestinal mucosal cells, which may help animals with inflammatory GI conditions
• Prebiotic fibers
• Added vitamins and minerals
• NO chicken (or poultry) by-product meals
• NO artificial preservatives, colors or flavors
• Our exclusive, antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Recommended for:
• Gastritis/Ulcers
• Inflammatory Bowel Disease
• Motility/Emptying Disorders
• Protein-Losing Enteropathy
• Feline Hairballs
• Antibiotic-Response Diarrhea
• Exocrine Pancreatic Insufficiency
• Colitis
• Pancreatitis
• Constipation

• BLUE GI has been clinically proven to improve stool quality in cats.
• A clinical study has shown BLUE GI improves stool quality in cats with chronic diarrhea.
• Cats and dogs fed BLUE GI had ideal fecal consistency scores when tested by a third-party lab.
• Studies have shown that BLUE GI is highly digestible.
• Prebiotic fibers in BLUE GI are known to promote gastrointestinal health via physical effects such as improved stool consistency, production of short chain fatty acids, and decreasing detrimental bacteria.
• BLUE GI contains mixed fiber sources which have been shown to promote a balanced and healthy intestinal bacterial population, modify intestinal pH, support a healthy immune system, and inhibit the growth of intestinal pathogens to promote optimal stools and reduce diarrhea.
• Palatability studies show cats and dogs prefer BLUE GI over the leading GI prescription pet food, which helps improve feeding compliance.
• Rich in Omega 3 fatty acids to reduce inflammatory response of intestinal mucosal cells, which may help animals with inflammatory gastrointestinal conditions
• Enhanced with our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Formulated for cats experiencing food sensitivities, BLUE HF Hydrolyzed for Food Intolerance helps minimize the chance of adverse reactions to common proteins. BLUE HF provides natural nutrition for your cat with food sensitivities. Hydrolyzed Salmon-a readily digestible protein source that helps minimize the chances of adverse reactions to food. Omega 3 Fatty Acids from fish oil and flaxseed provide fatty acids that support healthy skin and coat. Contains vitamins E and C, plus antioxidant-rich ingredients including blueberries and cranberries to support a healthy immune system. Made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

BLUE Natural Veterinary Diet HF Hydrolyzed for Food Intolerance is indicated for for dogs and cats that experience adverse food reactions.

• High-quality, novel protein from salmon hydrolysate, with a mean molecular weight of 2,000 daltons, is the first ingredient
• Omega 3 & 6 fatty acids from salmon hydrolysate, canola oil, fish oil and flaxseed for skin and coat health
• Added vitamins and minerals
• NO chicken (or poultry) by-product meals
• NO artificial preservatives, colors or flavors
• NO grains as preferred by many pet parents
• Our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

Recommended for:
• Food Allergies/Intolerance
• Chronic Otitis Externa
• Inflammatory Bowel Disease
• Chronic Gastroenteritis
• Pruritic Dermatitis
• Intestinal Bacteria Overgrowth

Hydrolyzed Salmon
• BLUE Natural Veterinary Diet HF features salmon hydrolysate (a novel protein with a mean molecular weight of 2,000 daltons). Hydrolyzing proteins into smaller peptides/amino acids reduces the molecular weight of the original protein so it’s less likely to create an immune reaction.
• 50% to 80% of dogs allergic to intact proteins have clinically improved when fed foods with protein hydrolysates.
• 15% to 50% of pets with food allergies have gastrointestinal symptoms as well as a skin disease. Clinical gastrointestinal symptoms improved when pets with food allergies were fed hydrolyzed proteins.
• Dogs suffering from inflammatory bowel disease responded positively when fed a hydrolysate protein.
• Protein hydrolysates have been used successfully to treat cats with psychogenic alopecia and chronic gastrointestinal disorders.
• Dogs and cats fed BLUE Natural Veterinary Diet HF Hydrolyzed for Food Intolerance had ideal fecal consistency scores when tested by a third-party lab.

Superior Palatability
• Palatability studies show dogs and cats prefer BLUE Natural Veterinary Diet HF over the leading hydrolyzed prescription pet food, which helps improve feeding compliance.

BLUE HF also features:
• Omega 3 Fatty Acids from salmon hydrolysate, fish oil and flaxseed to help achieve and maintain healthy skin and shiny coat
• Enhanced with our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries
• Grain-Free as preferred by many pet parents

Because some cats need a diet that helps support healthy kidney function, BLUE KM features controlled levels of protein, as well as controlled mineral levels and vital nutrients to help support your cat’s overall health. Plus plus glucosamine and chondroitin to support overall mobility in cats. Controlled levels of protein to help manage kidney workload. Controlled levels of phosphorus and sodium to help support kidney health. Contains DHA, Glucosamine and Chondroitin to support healthy joint function and overall mobility. Made without the grains many pet parents choose to avoid. A wholesome, natural diet that has both beneficial nutrition and a taste cats will love.

Formulated by veterinarians and animal nutritionists to help manage kidney disease, BLUE Natural Veterinary Diet KM Kidney + Mobility Support for Cats features:

• Controlled levels of protein, phosphorus and sodium
• High levels of omega-3 fatty acids, EPA and DHA
• L-carnitine to support healthy muscle maintenance and body condition
• NO chicken (or poultry) by-product meals
• NO artifi cial preservatives, colors or flavors
• NO grains as preferred by many pet parents
• Our exclusive antioxidant-rich LifeSource Bits®, plus wholesome fruits like blueberries and cranberries

In addition to providing nutrition for cats with kidney disease, BLUE NVD KM Kidney + Mobility Support for cats provides more benefits, including:
• Clinically proven to produce a calcium oxalate Relative Supersaturation (RSS) of ‹3
• Clinically proven to produce an average urine pH between 6.8 and 7.3
• Highly digestible
• Highly palatable
• Calorically dense to promote adequate energy intake with less volume intake
• Clinically shown to produce ideal stool quality
• Complete and balanced nutrition for adult maintenance

BLUE NVD KM Kidney + Mobility Support for Cats is formulated to nutritionally manage kidney disease, as well as joint disease, with added joint healthpromoting nutrients, including EPA, DHA, glucosamine and chondroitin sulfate.