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  7. Virbac CET Toothpaste for Dogs & Cats 2.5 oz (70 gm) - Beef

Virbac CET Toothpaste for Dogs & Cats 2.5 oz (70 gm) - Beef Video
Virbac CET Toothpaste for Dogs & Cats 2.5 oz (70 gm) - Beef Video

Virbac CET Toothpaste for Dogs & Cats 2.5 oz (70 gm) - Beef

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Virbac CET Toothpaste for Dogs & Cats helps your pet keep its teeth clean and gums healthy. This Dog and Cat toothpaste prevent periodontal disease that affects 85% of dogs and cats. Periodontal disease can lead to pain, bad breath, and tooth loss. Lack of dental cleaning in pets can lead to a chronic oral infection that can spread harmful bacteria to other parts of the body, including the lungs, heart, liver, and kidneys. Using dog toothpaste like this CET Dog Toothpaste, most of these diseases are preventable provided you give your pet regular oral attention and professional dental care.

Of course, just as it is for us, toothbrushing is the best method of ensuring that our pets will enjoy good dental health. Daily brushing with C.E.T. Toothpaste and C.E.T. Toothbrushes provides the very best in Home Dental Care for your pet. C.E.T. Toothpaste is specially formulated to be safe, efficient, and appealing to your dog or cat, and unlike "people" toothpaste, are meant to be swallowed. C.E.T. Toothbrushes are designed to reach all surfaces of your pet's teeth, and the soft bristles will not irritate your pet's sensitive gums. Just a few minutes a day are all it takes for the best dental care available. Pick some CET Toothpaste up today!

CET Pet Toothpaste comes in the following flavors:
  • Beef
  • Malt
  • Poultry
  • Vanilla-Mint
  • Seafood

Key Advantages

  • Enzymatic toothpaste specifically formulated for dogs and cats
  • Designed for pets who are rapid plaque formers
  • Contains a strengthened enzyme system and is more abrasive than regular toothpaste
  • Includes no foaming agents, so this toothpaste is safe for pets to swallow
  • Clinically proven to reduce plaque and loosen tartar to ensure your pet maintains a clean mouth


MALT Flavor Ingredients: Sorbitol, Dicalcium Phosphate Anyhydrous, Purified Water, Hydrated Silica, Glycerin, Barley Malt Syrup, Dextrose, Xanthan Gum, Potassium Benzoate, Potassium Thiocyanate, Glucose Oxidase (Aspergillus niger) and Lactoperoxidase.

POULTRY Flavor Ingredients: Sorbitol, Purified Water Dicalcium Phosphate Anhydrous, Hydrated Silica, Glycerin, Poultry Digest, Dextrose, Xanthan Gum, Titanium Dioxide, Sodium Benzoate, Potassium Thiocyanate, Glucose Oxidase (Aspergillus niger), and Lactoperoxidase.

SEAFOOD Flavor Ingredients: Sorbitol, Hydrated Silica, Glycerin, Purified Water, Dextrose, Flavor, Xanthan Gum, Sodium Benzoate, Potassium Thiocyanate, Acetic Acid, Glucose Oxidase (Aspergillus niger) and Lactoperoxidase.

BEEF Flavor Ingredients: Sorbitol, Hydrated Silica, Glycerin, Purified Water, Dextrose, Xanthan Gum, Flavor, Sodium Benzoate, Potassium Thiocyanate, Phosphoric Acid, Glucose Oxidase (Aspergillus niger) and Lactoperoxidase.

VANILLA-MINT Flavor Ingredients: Sorbitol, Dicalcium Phosphate Anyhydrous, Purified Water, Hydrated Silica, Glycerin, Dextrose, Xanthan Gum, Vanillin, Titanium Dioxide, Sodium Benzoate, Methyl Salicylate, Potassium Thiocyanate, Glucose Oxidase (Aspergillus niger) and Lactoperoxidase.

Useful Information


Use a soft-bristled toothbrush such as the C.E.T. Dual-Ended Toothbrush. Apply daily or as directed by your veterinarian. Your veterinarian may give you specific directions; follow this professional advice closely.

Desription of necessary first-aid measures

Immediately flood the eye with plenty of water, holding the eye open. Obtain medical attention if soreness or redness persists.

If irritation develops wash skin thoroughly with soap and water. Obtain medical attention if redness or soreness persists.

Call a poison control center or doctor immediately for treatment advice. Do not induce vomiting unless told to do so by a poison control center or doctor. Do not give by mouth to an unconscious person.

Remove person to fresh air. Seek medical attention ig symptoms persist.

Most important symptoms/effects, acute and delayed
Aside from the information found under description of necessary first aid measures (above) and indication of immediate medical attention and special treatment needed, no additional symptoms and effects are anticipated.

Customer Reviews

Review Summary
32 Reviews
97% (31)
3% (1)
0% (0)
0% (0)
0% (0)
100% Recommend this product (32 of 32 responses)
By Carol
Pawtucket, RI
CET toothpaste
October 5, 2023
My cat loves the malt toothpaste and the toothbrush is just the right size!
By Asta
Quick service, good price
August 18, 2023
I love this toothpaste for my dog, poultry flavor so she likes it. Works well at keeping tartar at bay, my dog accumulates tartar weekly so lots of brushing. Service was quick, price good.
By Dee D.
Honolulu, HI
My dog likes it!
August 6, 2023
I have been using the CET toothpaste for my cat and dogs I have had for over 25 years. They have liked the poultry flavor, and it would keep their teeth clean and them healthy. Currently using on my one dog. Highly recommended!!
  • Pets like the poultry flavor.
  • Seems like it
By Jill F.
Love it
July 30, 2023
I have three dogs. Poultry flavor is the favorite flavor!!
By Emma
New Jersey
Best Doggie Toothpaste on the Planet
July 18, 2023
...and I've tried numerous products, including foaming ones with oxygenated action. But nothing works like Virbac's Enzymatic toothpaste. My girl is 15 years now and every vet comments on how nice her teeth are (and teeth are important for the dog's health). I try to brush her teeth every night (maybe one minute), but if I'm too tired I simply rub a small amount along her gums and teeth and let it sit there overnight. She adores the MINT VANILLA, which smells like a root beer float to me. Give this a try and see the improvement.
  • Worth the cost
  • Works best
  • Great taste she loves
  • None.
By Maggie
Knoxville, Tennessee
Best dog toothpaste (that my dog likes)
March 25, 2023
The poultry flavor is the one my dog will let me brush her teeth with. The other flavors, well, not so much. This can be hard to find, so order early so you don’t run out!
  • Helps with keeping plaque build up down.
  • Freshens breath.
  • Can be hard to find.
By Steve-0
Jeddito, AZ
My dogs breath smells beautiful
October 9, 2022
Awesome product, my dogs breath smells really good, I brush her teeth every other day and her teeth are alot cleaner and whiter,

Merchant Response:Hello Steve, We are happy to hear your pup's teeth are sparkling.
  • I've tried buying online from other places but only was able to deliver to a PO Box so thank you very much, I live out in a rural area and driving out to a UPS Store or Amazon locker is about 1.5 hr drive out, I'd rather drive to the post office which is only 20 mins away, so thank you so much, also fast delivery
  • None
By Karen
Morris County, NJ
Practice Makes Perfect
July 22, 2022
Only one of my two cats would ever tolerate having her teeth brushed. It even took some practice (on my part) and some getting used to it (on her part), but now I brush her teeth daily with this product. I switched from using a Q-tip to using a tiny cat toothbrush which I think works better. My cat loves the flavor which has really facilitated the practice. My Vet is also pleased with the results.

Merchant Response:That's fantastic Karen! Thanks for the review.
  • Cat loves the flavor
  • Takes some practice
By Harry
My Dog Loves This Toothpaste
July 19, 2022
Toothpaste works great and my dog loves it
By Harry
My Dog Loves This Toothpaste
July 19, 2022
I first purchased this toothpaste from my Vet but they only carried one flavor, from entirely pets I can get the flavors he likes.
By Donna
Dogs Love It!
December 17, 2021
Best formula of toothpaste for dogs. There are many other brands out there, but they don't meet the specifications of what should be in pet toothpaste. And all the dogs I've had so far LOVE the poultry flavored one.
  • Dogs love the taste!
  • Has the specific ingredients pet toothpaste should have.
  • Expensive, always have to wait for a sale and buy in bulk.
By Noel
Lincoln, Nebraska
Great Toothpaste
October 25, 2021
We love this and so does our dog!!! She can’t wait to get her teeth brushed because it tastes so good (chicken flavor)! We love it because it prevents tarter build up and it’s so easy because she’s happy to get her teeth brushed.
By lynxpoint
Great price
October 8, 2021
Product really works.
By MalteseRescueMom
Irvine, California
My difficult dogs don’t mind using this
July 12, 2021
My vet recommended this toothpaste but I didn’t think my dogs would ever tolerate it. I was amazed to find that neither dog disliked this toothpaste. I got the chicken flavor and they have actually allowed us to brush their teeth every day. One of my dogs has already lost 9 teeth. I wish I had found this product earlier. Their breath has also improved noticeably. I will continue to purchase this.
  • Dogs like the taste and don?t fight brushing
  • Improves bad breath
  • Vet says will keep them from losing teeth
  • No problem if they swallow some
  • Haven?t found any
By Melissa
Wonderful Product
February 8, 2021
One of the only toothpastes that I've found that works well when used on a regular basis. I brush my dog's teeth with this toothpaste at least twice a week and it helps to keep plaque and tartar away. My dogs love the Vanilla-mint flavour, and they look forward to having their teeth brushed.
  • Enzymatic - proven to help reduce/prevent plaque and tartar when used regularly
  • Tubes are small. I go through a lot of tooth paste as I have 3 large breed dogs.
By Anthony
Staten Island, New York
Great price & dog loves
November 23, 2020
Vibrac CET is the best dog toothpaste I have ever used on my Sheltie. She doesn't appreciate having her teeth brushed daily ,however the taste of the toothpaste always attracts her. The vanilla toothpaste smells terrific and helps alleviate bad breath. I also notice that daily toothbrushing with the CET helps lear up tartar stains and leaves her teeth looking whiter. The sales price was an added bonus!

Merchant Response:Anthony, CET Toothpaste is a hit! Glad your Sheltie likes it.
  • Good smelling scent of vanilla, helps whiten teeth and remove tartar stains.
  • None
By Stormy
Birmingham, AL
Great product - helps with pet's dental care
November 13, 2020
I have used this product for years. This was a good price and saved a trip to the vet! It is not a substitute for brushing those wonderful, hard-to-reach-and-hold-still teeth, but my dogs like the taste and tolerate the brushing for the extra licks!
  • taste
  • messy tube
By Jean
Pompano Beach Florida
great product
October 20, 2020
It is upmost important for pet owners to brush their cats teeth on a daily or every second day.
It is a very traumatic event for cats to go to a veterinarian for a procedure of teeth cleaning.
Start when your pet is a baby with no teeth ,,,,use your finger to begin with a bit of the toothpaste
on your finger. Your cat will get used to the taste and eventually use a baby toothbrush. My 2 cats
love when I brush their teeth !!!! This product is amazing and my 3 years old cats have beautiful
WHITE teeth. Thank to Virbac !!!
  • Would not buy anything else!!!
  • A bit pricy but EntirelyPets have good special. Regardless it is worth it. Last a very long time.
By Judy
Fort Mill, SC
Virbac CET toothpaste for dogs....poultry flavor.
October 15, 2020
My dog loves this toothpaste and she gets her teeth brushed daily or every other day. This toothpaste has really made brushing her teeth a breeze because she loves the taste.
By Linda
Pittsburgh PA
Fast and affordable!
October 9, 2020
Very satisfied with this vendor!
  • Fast and affordable!
  • None
By Char
Chicago, IL
My dog LOVES this stuff!
October 8, 2020
I brush my dog's teeth every night, and I couldn't do it without the CET Toothpaste that's Salmon flavored. She loves it!

Merchant Response:Fantastic to hear Char! Teeping those precious pearls clean.
By Lou
Vet toothpaste
September 23, 2020
Thanks for your quick delivery. My dogs love this toothpaste. When I say ‘time to brush your teeth’ it’s like they think they are getting a treat.

Merchant Response:Thanks for the review Lou. And your dogs look great! You all take care
Honolulu, HI
Vanilla mint flavor
September 7, 2020
My two pups love the taste of this toothpaste and never give me any trouble brushing their teeth. Wish it was a little cheaper, but thats the price you pay I guess. 🐕‍🦺🐾😁

Merchant Response:Happy to deliver them to you Bobby!
By Marvin
Boise Idaho
Great toothpaste
August 17, 2020
we have used this for many years and it works great. We like vanilla-mint the best.
By Ben
Coastal Maine
Excellent Results with Daily Use
May 27, 2020
We've brushed our dogs' teeth with Virbac toothpaste for years. The vanilla-mint flavor has a good scent. The toothpaste keeps tartar and placque at bay. But you should brush your pet's teeth every day for it to work effectively.
Roselle, NJ
May 26, 2020
My cat loves the poultry flavor. He thinks it's a treat! Waits to get his teeth brushed every morning.
By Susan
Tucson, AZ
Doggie toothpaste that smells good!
April 20, 2020
We brush our dog’s teeth daily, and this is the only toothpaste that is not meat or malt flavored-it actually smells minty, not like old meat. We like it, and so do the dogs!

Merchant Response:Hi Susan, we are doing our best to keep those costs down. This is a high-quality, veterinary-strength toothpaste. Glad to hear your dogs like it!
  • Smells and tastes good.
  • Expensive, but all doggie toothpastes are.
By Liz
Cedar Rapids
Best dog toothpaste
April 13, 2020
This is the only toothpaste my dogs let me use on them! The vanilla mint smells amazing and apparently must taste great too! It helps freshen their breath and works on getting rid of tarter.

Merchant Response:We agree and so do our customers. This is our top selling toothpaste. You are a good pet parrent Liz.
By Ruth
Chicago, IL
My dog loves Vibarc CET toothpaste
February 29, 2020
My dog loves this poultry flavored toothpaste. Never complains about getting her toothbrush. She's 10 years old.
By Seong
Green Bay, WI
Great product!
January 16, 2020
I have been brushing my 3 dogs every night for many years. It has helped their health so much. They are still healthy and active at the upper age.

Questions and Answers